Blog

The latest industry news, interviews, technologies, and resources from the Reveal team.

Reveal and Quan Media Group Expand Partnership to Advance Innovation in Out-of-Home Campaign Measurement
February 1, 2025
press

Reveal and Quan Media Group Expand Partnership to Advance Innovation in Out-of-Home Campaign Measurement

[New York, NY] – [February 6, 2025] – Reveal, the trailblazer in Out-of-Home (OOH) campaign measurement, is thrilled to announce the expansion of its partnership with Quan Media Group, one of the indu

Reveal Mobile
Decay Rates and OOH Measurement
February 1, 2025
industry

Decay Rates and OOH Measurement

The Relationship Between Decay Rate and Out of Home Campaign Measurement

RRandy Kilgore
Reveal Expands Brand Lift Measurement to Canada
January 1, 2025
press

Reveal Expands Brand Lift Measurement to Canada

New York, NY – 1/20/2025 – Reveal, the pioneer and market leader in Out of Home measurement and attribution, is thrilled to announce the launch of Brand Lift Studies in Canada. Effective immediately,

RRandy Kilgore
Why Retargeting Audiences from OOH Advertising on Mobile and CTV is Effective
December 1, 2024
industry

Why Retargeting Audiences from OOH Advertising on Mobile and CTV is Effective

Combining out-of-home (OOH) advertising with mobile and connected TV (CTV) retargeting is a smart multi-channel strategy that can boost brand recall, improve precision targeting, and drive conversions

RRandy Kilgore
Hello Multi-Touch Attribution Models. Over Here. It’s Me. Out of Home!
November 1, 2024
industry

Hello Multi-Touch Attribution Models. Over Here. It’s Me. Out of Home!

Hello Multi-Touch Attribution Models.  Over Here.  It’s Me.  Out of Home!

RRandy Kilgore
Reveal Mobile Unveils Self-Serve, API-Driven Attribution Platform
October 1, 2024
press

Reveal Mobile Unveils Self-Serve, API-Driven Attribution Platform

Reveal Mobile has released a new version of the Mira Console, bringing enhanced capabilities to the industry’s most trusted 3rd-party out of home (OOH) attribution product. In addition to an upgraded

Reveal Mobile